{"id":109579,"date":"2025-06-19T16:38:40","date_gmt":"2025-06-19T16:38:40","guid":{"rendered":"https:\/\/escuela.9ideas.net\/?p=109579"},"modified":"2025-06-19T16:40:06","modified_gmt":"2025-06-19T16:40:06","slug":"meta-activa-publicidad-en-whatsapp-con-filtros-de-privacidad","status":"publish","type":"post","link":"https:\/\/escuela.9ideas.net\/?p=109579","title":{"rendered":"Meta activa publicidad en WhatsApp con filtros de privacidad"},"content":{"rendered":"\n<p>Meta ha comenzado a mostrar <strong>anuncios en WhatsApp<\/strong>, \u00fanicamente en la pesta\u00f1a \u201cActualizaciones\u201d (Statuses\/Updates), sin afectar la privacidad de los chats cifrados y sin analizar mensajes personales <a href=\"https:\/\/www.washingtonpost.com\/politics\/2025\/06\/17\/meta-whatsapp-ads-privacy-antitrust\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">inc.com+6washingtonpost.com+6qz.com+6<\/a>.<\/p>\n\n\n\n<p>Los anuncios se basan en informaci\u00f3n limitada como ubicaci\u00f3n, idioma o canales seguidos, con opci\u00f3n para personalizar preferencias mediante la sincronizaci\u00f3n con el Centro de Cuentas de Meta. No se usa contenido de chats ni se comparten n\u00fameros telef\u00f3nicos con anunciantes <a href=\"https:\/\/www.washingtonpost.com\/politics\/2025\/06\/17\/meta-whatsapp-ads-privacy-antitrust\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">about.fb.com+2washingtonpost.com+2elpais.com+2<\/a>.<\/p>\n\n\n\n<p>Adem\u00e1s, Meta planea monetizar con <strong>suscripciones a canales<\/strong>, <strong>canales promocionados<\/strong> y una comisi\u00f3n del 10\u202f% en suscripciones. La justificaci\u00f3n apunta a diversificar ingresos tras a\u00f1os de crecimiento publicitario desacelerado y enfrentar cuestionamientos por pr\u00e1cticas monop\u00f3licas <a href=\"https:\/\/elpais.com\/economia\/2025-06-16\/llega-la-publicidad-a-whatsapp-meta-introduce-anuncios-y-suscripciones-en-la-red-de-mensajeria.html?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">elpais.com<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"650\" height=\"366\" src=\"https:\/\/escuela.9ideas.net\/wp-content\/uploads\/2025\/06\/6816b18dc17c9__780x780.webp\" alt=\"\" class=\"wp-image-109367\" style=\"width:369px;height:auto\" srcset=\"https:\/\/escuela.9ideas.net\/wp-content\/uploads\/2025\/06\/6816b18dc17c9__780x780.webp 650w, https:\/\/escuela.9ideas.net\/wp-content\/uploads\/2025\/06\/6816b18dc17c9__780x780-300x169.webp 300w, https:\/\/escuela.9ideas.net\/wp-content\/uploads\/2025\/06\/6816b18dc17c9__780x780-600x338.webp 600w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Meta ha comenzado a mostrar anuncios en WhatsApp, \u00fanicamente en la pesta\u00f1a \u201cActualizaciones\u201d (Statuses\/Updates), sin afectar la privacidad de los chats cifrados y sin analizar mensajes personales inc.com+6washingtonpost.com+6qz.com+6. Los anuncios se basan en informaci\u00f3n limitada como ubicaci\u00f3n, idioma o canales seguidos, con opci\u00f3n para personalizar preferencias mediante la sincronizaci\u00f3n con el Centro de Cuentas de [&hellip;]<\/p>\n","protected":false},"author":5455,"featured_media":109196,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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